Baidu is China’s leading search engine and the AR program it is pioneering is called DuSee. The plan is to integrate DuSee with leading Baidu apps, including the search engine itself, to create powerful, immersive virtual reality experiences.
Andrew Ng, the company’s chief scientist, said of DuSee, “the path to better AR is through better AI…The platform uses sophisticated computer vision and deep learning to understand and then augment a scene.”
This emphasis on computer vision will pave the way toward what Baidu considers to be the next generation of AR in the world. Apps like Pokemon GO, while popular and fun, merely juxtapose one digital image on top of the real world image with very little thought given to the context of the real world. Baidu’s emphasis on computer vision and deep learning hope to take this process to greater levels of interaction.
“The next generation of AR apps will use AI to understand the 3D environment and create virtual objects that have rich interactions with the user and the real world. We are excited about future directions such as integrating AR with speech recognition and natural language processing,” said project Director Yuanqing Lin.
Article source:
http://uploadvr.com/google-china-launching-new-ar-platform-smartphones/
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