VR business will be more difficult

At present, many domestic lack of technical reserves of large companies tend to by means of capital to enter the field of VR, which currently include millet, Tencent, music and other giants although in VR have layout, but in hardware, content or the bottom are not systematic. This also comes from the industry standard has not been determined, although Microsoft, Facebook, SONY, Samsung and other enterprises in this field has been working for a long time, but based on the entire VR industry chain standards are still weak.

In addition, both wearing VR type mobile terminal, or a PC or game console input the "helmet" VR terminal, need technical support or multimedia algorithms in solving image and graphics, also need computing speed is very strong chip to drive the virtual imaging equipment virtual a enough to trick the brain and consciousness and the feedback and interaction of the image, but currently, VR industry from this technology still is not mature.

In the United States, VR technology content is high, so the price is relatively expensive, into the consumer market has a certain degree of difficulty. But in our country, it is another kind of scene, the manufacturers of VR products follow the is still the smartphone industry that a play, first with low popularity of user, such as low price "glasses box" forward, and then to attract the user to buy more advanced helmet and one machine.


According to the relevant industry data sources: the current domestic market, there are hundreds of different forms of VR glasses box products, the mainstream price between one hundred to several hundred dollars. In addition, there are a lot of only 30 yuan will be able to use the lens and hard board to do a simple VR equipment products. The storm has its VR equipment mirror set at 99 yuan price, the start-up company launched the "glasses box" prices generally in the 300 yuan of the following. Many VR helmet prices are around 200 yuan.

Overall, the mainstream companies are playing cards at a low price to attract users, calling for the popularization of the user experience. But in this thinking led, a variety of "Shanzhai" helmet and shoddy game start up, domestic and large and small hardware manufacturers have more than 100, many R & D months launched products, the majority of the main low-cost grab the user to grab the market, and in polished product on did not reflect technical advantage.

At present, many industry people have mentioned that the common problem of VR products is a sense of vertigo, clarity and latency and other technical aspects of the experience of the problem has not yet been resolved, many products are not standard. Compared with foreign countries, there is still a gap between the domestic solutions to these problems. A strong sense of vertigo also led to a significant shortening of the use of time, but also a great impact on the user experience.